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Do you have to buy solidworks with local rep12/18/2022 You’re being judged from the moment the door opens, and you only have 7 seconds to make a good first impression. Being genuine, friendly, nice, authentic and making it all about the person who answers the door, will help you engage quicker. The Opener Sales Pitch Example – Connectīuilding a true connection with someone starts with an introduction-type of dialogue that warms the prospect up to you and what you’re saying. objectiveĮxample) I want (desire) someone to come to me and change my tire quickly and affordably, so I called roadside assistance 1. Needs. Objective experience where there’s a required necessity for the product / serviceĮxample) I need my tire changed because I have a flat tire on the side of the highway, and don’t have a spareĭesires. What drives the buying decision, typically emotional vs. Remember that needs and desires have considerable differences. Setting the hook at the door requires you to know your bait and what intrigues the needs and desires of the prospect. Because you can’t land that monster of a fish without setting the hook, this is the art that must first be mastered in canvassing. You can’t walk up and just close the sale at the door, you first have to open the dialogue and lay the foundation for a future closing conversation. They go in for the close without a plan thinking, “No sweat, I’ll just close them on the spot.” The amateur canvassers just think, “All I have to do is be myself and start a conversation at the door.” Rookie sales reps aren’t much different. The biggest mistake canvassers and sales reps make is not setting the hook. They each require unique talents and techniques to become proficient in every aspect of your pitch. The “opening” and “closing” components of sales are vastly different.
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